Work.

Eight products across defence, SaaS, recruitment, fitness and IT services. Every one has its own page — what I defined, what I designed and what I wrote code for, in that order.

01

GYMHUB

Own product · Mobile MVP2021
GYMHUB

Find gyms that fit your schedule and budget, then track workouts and diet in the same app. Sole designer and product owner — research through shipped Android build.

OWN PRODUCTUX DESIGNUI DESIGNANDROIDFULL CASE STUDY
02

D'ARK

Own product · SaaS · Web, iOS & Android2025 — NOW
D'ARK

A digital business card platform for UK SMEs. Founder and product engineer: 15+ owner interviews, the full Figma product, a 40+ component design system with semantic tokens and light/dark themes, then built in React, TypeScript, Tailwind and React Native.

OWN PRODUCTDESIGN SYSTEMREACT / RNFULL CASE STUDY
03

BAE Systems

Global corporate site · Magnolia CMS2022 — 2025
BAE Systems

Led the redesign and front-end delivery of baesystems.com — millions of visitors — from discovery and wireframes to production. Reusable component library, site-wide design system, WCAG 2.1 AA throughout, 35% faster load times.

DISCOVERY → BUILDDESIGN SYSTEMWCAG 2.1 AA−35% LOADFULL CASE STUDY
04

Mountain Pet Company

Freelance · Brand site + e-commerce2017
Mountain Pet Company

Freelance brand and storefront for a Nepali exporter of Himalayan yak-milk dog chews. A competitor audit found origin story was the one axis no US rival occupied — so every visual decision was built to serve it.

FREELANCECOMPETITOR AUDITBRAND + UIRESPONSIVE BUILDCASE STUDY
05

HIUP Solutions

Marketing site + style guide2018 — 2020
HIUP Solutions

Set the design direction across web and mobile: consistent navigation, hierarchy and interaction patterns, plus a reusable component and style-guide system. Site on WordPress with a vacancies board HR runs themselves.

DESIGN DIRECTIONSTYLE GUIDEWORDPRESSCASE STUDY
06

QKLY

Marketplace · 1M+ job seekers2020 — 2022
QKLY

Led a mobile-first redesign of a platform used by over a million job seekers: +30% engagement, +25% satisfaction after usability testing. Angular and React component libraries, REST integration, and React/D3 analytics dashboards.

MOBILE-FIRST REDESIGNANGULAR / REACTD3.JS+30% ENGAGEMENTCASE STUDY
07

Base Superadmin

White-label analytics portal2020 — 2022
Base Superadmin

An admin portal giving a platform and each of its clients one graphical view of their data — documented as design tokens with a single adjustable accent, so a client's brand colour never touched a component.

PRODUCT OWNERDESIGN TOKENSREACT / SCSSWHITE-LABELCASE STUDY
08

HIUP App

Mobile app2019
HIUP App

Mobile companion to Academy HQ: job search, CV builder and a connected RMS news feed. UI design and front-end build, taken from low-fidelity sketches to production.

MOBILE UIREACTPROTOTYPINGCASE STUDY